Listos Covid-19 Campaign

Identity System | Design

Goal
In the beginning of the pandemic, Covid-19 was on the rise and affecting rural and underserved communities in California. Listos California reached out to me to help conceptualize and design a campaign to help spread awarness for the Latin communities in CaliforIn the early days of the pandemic, Covid-19 was spreading rapidly and impacting rural and underserved communities in California. Listos California approached me to assist in developing and creating a campaign aimed at raising awareness for the Latin communities in California.

Deliverables
Visual Identity
Print
Digital
Concept direction

Client
Listos California

Role
Creative Director
Designer

Public health billboard with orange background, promoting COVID-19 safety measures, highlighting three steps: wear a mask, maintain social distance, and wash hands, with accompanying illustrations and text.
Colorful poster with bold black text that reads "Let's win this together." The poster urges protecting people from COVID-19 and depicts three simple illustrations: one of a person wearing a mask, one of maintaining social distance, and one of washing hands. Each illustration is numbered and color-coded with pink, blue, and green backgrounds.
A sidewalk billboard displays COVID-19 safety and disaster preparedness tips with colorful icons and instructions, including wearing masks, maintaining distance, washing hands, staying at home, and making emergency plans.
A colorful outdoor banner with health and safety guidelines for COVID-19, including mask-wearing, social distancing, and hand washing, with large text saying "Let's Win This Together" and smaller text about defeating COVID-19.
A woman with dark hair wearing a blue face mask and a black shirt sitting outdoors with trees and blurred background.